For my final outcome, I created four advertisement campaigns for the new packaging and product design done, all done on cinema 4D. The images will be printed on A2 metallic paper to physically create the iridescent feel. By carefully choosing a the correct medium and size, the visuals will pop out more.
Working with a new programme for my FMP was a risk I was willing to take. Several adjustments were done on the programme that changed the final visuals entirely. I was working in a whole different world. The texture and lighting used was reflected perfectly, expressing the three main “natural” colours - blue, green and white.
In evaluation, I believe i have reached the brief and created professional work. Looking back at all the work I have done in the past three years, I kept on writing that I struggle with finalising my idea and experiment completely different visuals until I move into development. This is the first time I feel that I was completely on track from start to finish with a visual I had in mind.Working on live briefs with a final visual set and an idea to explore, I managed to work better.
Creating this project was a huge step within my creative career, I felt that I have a clear vision on what type of work I want to create and which field to work in.
The only thing I would change is some of the compositions, I could’ve included more elements is they were in landscape mode, but since these are A2 portraits, there isn’t much space. For the final show, I might take one of the images and present my strongest visuals.